Scandinavian simplicity combined with Italian Craftsmanship.

Loro Piana S/S 2014


Lasts summer the news was that Italian Loro Piana had decided to sell a majority stake in the business to Moët Hennessy Louis Vuitton LVMH and the sale was finally completed last December.

Another breaking news regarding the brand was published in December when it was announced that Mr Sergio Loro Piana, one of two brothers that took over the business after their father in the 1970s, and who continued to develop the brand and really expanded it into the luxury retail markets, had passed away at the age of 65.

S/S ´14

I’ve said it before, personally I'm a big fan of the company and their overall aesthetics, but especially fond of their look books featuring beautiful and most inspiring illustrations.

Field jackets, suede & leather blousons, unstructured blazers and lightweight sweaters combined with light colored cotton slacks and suede or crocodile loafers & matching belts - a collection that underlines the ease, elegance and form of Italian style of being dressed-up but still casual and “chic”.

 

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Mr. Sergio Loro Piana - a true icon of Italian style and menswear.

 


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