Italian Gran Sasso is one of my personal favorite knitwear makers on the market. Company's garments are made - in Italy - from finest materials to combine tradition with innovation and ancient craftsmanship with modern production processes. As said by themselves "quality is always fashionable".
A detail worth of notice is that even you may not have any pieces labeled as “Gran Sasso” it does not mean you could not own one made by them as the company produces garments for multiple more and less known quality-brands and also for many shops for their “private label”-collections.
Gran Sasso fall and winter 2014
The selection of Gran Sasso includes not just “basic” knitwear but also (double-sided) vests, suede featured & down lined cardigans and even unstructured sport coats (which are featured in the look book for this season though).
As seen in the pictures, the company finds it's strength especially from warm kind of conformity, earthy and "soft" color scheme and the elegant & sharp but still cozy looking overall styling. Most of the garments can be either easily dressed-up and worn with a suit and button-up shirts as well as they are suitable for more casual get-ups just to be worn with denim under a parka jacket. “Italian casual” at its best.
In the look book there is also nice use of those off-white trousers I mentioned yesterday.
This chunky cardigan with detachable hood and “down” lining is one my favorite pieces from this seasons collection.
“vintage”-knit roll neck. Pair this with some light colored denim
The double-breasted vest is suitable to wear over a sport coat for more dressed-up look or like this - over a hoodie when going just some quick grocery shopping.
“Cozy & chic” - zippered hoodies made of wool and cashmere with padded or suede front.
Cables and cashmere in “washed” colors.
The collection includes also reversible vests as seen here. This one is pretty much 5/5 casual kit for a relaxed weekend shopping tour.
More versatility - this look would be suitable for those casual office days and by adding a tie and flannel sport coat on top even for wintry business meetings.
In case you are looking for Gran Sasso check out their own web shop or if you are living in Finland - you can find them from Sauma (or via their web store). In addition there are some pieces available at Yoox.
And see the full look book at gransasso.it